01
It looks different
The design starts from your brand and your products, not from a theme that hundreds of other stores use.
02 · Online stores and apps
Ecommerce and apps, made to measure.
Tell us your ideaWe design and code your online store from scratch, no templates: different, fast and built to sell. And if your business needs more, we also build the app your team uses every day.
01
A catalog with its own design
Product pages, categories and photos made for your brand: they look like your business, not like everyone else’s.
02
A straightforward cart and checkout
Fewer steps between "I like it" and "I bought it". Tested on phones, where most people buy.
03
Payments with Payoneer
Your customers pay in the store and you see the payment credited in your dashboard. Other methods, if they have an API.
04
Stock, shipping and pickup
Stock goes down by itself with every sale. Pickup at your shop or home delivery, however you work.
05
WhatsApp notifications
Confirmation, order ready and tracking on the channel your customers already use.
06
Order dashboard
Orders, the day’s sales and products in one place, to run it all without knowing how to code.
Tap to advance
Your store runs itself. You approve what matters.
Every store comes with its own dashboard, and the dashboard can come with AI: it takes the orders that arrive on WhatsApp, sends the payment link, issues the invoice, works out when each product will run out and gets the supplier order or a customer reply ready. You approve them, from your phone too.
Explore AI for businessGood morning, Sophie
Tuesday, October 27
Daily briefThe Basic tee runs out Thursday: I drafted an order of 18. Grace is waiting for a reply and 2 orders are ready to prepare.
Sales
$510
+12% vs. this time yesterday
Orders
12
2 to prepare
Average order
$42.50
+4% vs. yesterday
Paid by card
$470
$40 cash at pickup
Today's orders12
CustomerTotalStatusInvoice
Emma Carter#1043WhatsApp2 × Basic tee$48PreparingSent
Olivia Brooks#1042WebDenim jacket$78PreparingSent
Liam Turner#1041WebHoodie + Wool beanie$70ShippedSent
Ava Mitchell#1040InstagramWool beanie$16ShippedSent
Noah Bennett#1039WhatsApp2 × Hoodie$108DeliveredSent
Mia Collins#1038WebBasic tee$24DeliveredSent
Ethan Hayes#1037WebWool beanie$16DeliveredSent
Waiting for your OK2
Restock Basic tee
3 left · 9 sell a week · runs out Thursday
18 × $10 = $180 · Prisma Textiles
Reply to Grace
“How long does shipping take?”
Hi Grace! Orders arrive in 1–2 business days and shipping is $9.
All caught upI'll let you know when something needs your OK.
Done today
- 09:41Stock updatedBasic tee: 3 left
- 09:40Invoice sent#1043 · Emma Carter
- 09:38Payment received#1043 · card
- 09:37Payment link sent#1043 · Emma Carter
- 09:22Invoice sent#1042 · Olivia Brooks
- 09:21Payment received#1042 · card
- 09:05Shipping update by email#1041 · Liam Turner
- 08:58Shipping update on Instagram#1040 · Ava Mitchell
esc
Questions
Actions
↵Ask↑↓MoveescClose With your store's own data
An example with made-up data: the store, its customers and its suppliers. The automations and AI in the dashboard are the same ones we build in AI for business. Selling on WhatsApp? Read WhatsApp and AI for business.
Our own design and code, not a template with your logo.
A template gets you out fast. A custom store sets you apart and keeps growing. Every store we make starts from zero: the design, the structure and the code.
02
It loads fast
No piles of plugins or unused code: everything in the store is there for a reason. You notice it on a phone.
03
It is yours
The store and its data belong to you, and are not tied to what a platform allows or charges.
04
It grows without asking
If tomorrow you need another payment method, a special shipping option or a booking system, we code it; no hunting for a plugin that sort of does it.
Torn between a template and custom? Read custom web design vs. templates, or see how we approach custom web design.
And if you need more than a store: custom apps.
Tools made for the way your business works, from a management dashboard to a portal for your customers.
01
Management dashboards
Sales, stock, customers and the day’s numbers in one place, from a computer or a phone.
e.g. owner’s dashboard, cash control
02
Orders and bookings
Take orders, appointments or bookings online and follow each one through to delivery.
e.g. custom orders, appointments, delivery
03
Customer portals
Your customers see their orders, invoices or progress without having to message you.
e.g. order status, account balance
04
Internal tools
Production, approvals and coordination between the office and the team, without loose spreadsheets.
e.g. work orders, design approvals
05
Custom integrations
We connect your store or system with what you already use: spreadsheets, email, WhatsApp, systems with an API.
e.g. importing stock from a spreadsheet
06
Automations and AI
Repetitive tasks that run themselves and assistants that answer inquiries. We cover it separately on our AI page.
e.g. answers to frequent questions
Is your idea not on the list? Tell us: we adapt. We also build AI and automations for businesses.
What we work with
The platforms we use and connect every day. If it has an API, it can be connected.
01Stores and payments
- Shopify
- WooCommerce
- Payoneer
02Data and communication
- Google Sheets
- Gmail
- Airtable
- Telegram
03Management and automation
- HubSpot
- Notion
- Zapier
- n8n
In stages, no surprises.
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We understand your business
We learn what you sell, to whom and how you work today, to define what the store has to solve first.
Online stores: what people ask us.
How long does it take to build an online store?
It depends on the scope: how many products it has, which integrations it needs and how much custom design it takes. Since everything is custom, there is no single timeline: in the first call we define it and propose a plan in stages, with dates we agree on together.
What does a custom online store include?
Its own design, a catalog and product pages, cart and checkout, Payoneer payments, stock control, pickup or shipping, a dashboard to see and manage orders, a version built for phones and an SEO base (titles, descriptions, speed and structured data). We agree on the exact details for your business.
Can I take payments with Payoneer?
Yes. We integrate Payoneer so your customers pay in the store and you see the payment credited in your dashboard; you need your own Payoneer account. If you want to add other payment methods, we look at whether they have an integration available.
My stock lives in spreadsheets. Can I use them?
Yes. We can import your spreadsheet or connect it (Google Sheets, for example) so the store and your stock talk to each other. If you already use a management system with an API, we can connect that too.
Do I need a physical shop?
No. The store works just as well for a business that only sells online. If you have a shop, we can add in-store pickup and share the same stock between the store and the counter.
Who runs the store after launch?
You do. The dashboard is made for adding products, changing prices and seeing orders without knowing how to code, and we teach you how to use it. If you would rather we handle maintenance and new features, we agree on that separately.
More questions? Read how to start an online store, custom web design vs. templates and how much a website costs.
Already have a website? See website redesign and modernization.
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